Comment les compagnies vendent le fast food aux enfants ( en copiant les compagnies de tabac)
by Orion Jones, Big Think Savvy marketing strategies currently employed by quick service restaurants suggest the fast food industry is taking a page from Big Tobacco’s playbook, according to a new study of television commercials produced by McDonalds and Burger King. The study observes specific tactics used to attract children to their products including advertising on…