Les membres du groupe Facebook "Save Darfur" se préoccupent-ils vraiment de Darfour?
There’s something that makes social media particularly conducive to callous self-promotion. Facebook allows you to receive “reputational benefits” without encouraging you to do anything behind the scenes.
The researchers claim that it’s “the first data set of its kind in containing precise longitudinal data on the growth and donation activity of a massive online social movement.” Even though the group boasted a membership of 1,174,612 at its peak, almost none of them actively gave to the cause and only some recruited other members. In all, it only raised a total of $90,776 during the more than two-and-a-half years which the data covered.